Aug 11, 2022The Importance of Brand Identity: What’s Your WHY?Branding now is more personal than ever before. People are attracted to products when they feel a great connection with the brand itself.
Jun 7, 2022What to Consider When You’re Considering NFTs (for Your Brand)As NFTs continue to gain popularity, many brands — both large and small — are jumping on the bandwagon to capitalize on this growing...
Apr 26, 2022Is ‘Community’ the Word of 2022?Community: recently, it’s a word thats buzzing in everyone’s head. A word that, simply put, indicates a group of people who have come...
Mar 11, 2022Why Luxury Fashion Brands are Joining the Gaming IndustryIn a previous era, serious partnerships between the fashion industry and gaming brands were few and far between, and the idea of a luxury...
Mar 2, 2022Three Reasons to Consider Adding NFTs to Your PortfolioWhat are NFTs, and why should you consider adding them to your portfolio?
Feb 23, 20225 Top Black Marketing Professionals Making an Impact on the IndustryAt Octonano, we recognize that Black history is American history, and should be heard and celebrated as such year round. But in honor of...
Feb 15, 2022What Happened to Clubhouse?Clubhouse couldn’t have launched at a better time. In March 2020, the audio-based social network was introduced to a newly quarantined...