Stylistico
Stylistico is a full-service showroom that works primarily with European fashion and design brands seeking to enter the U.S., Canadian, and Latin American markets. The brand approached Octonano looking for a light rebranding and amplification strategy to highlight their services and location on 5th Avenue in Manhattan.
SCOPE OF WORK
Rebranding, Content Creation, LinkedIn Editorial Planning, Email Marketing Strategy, Photography & Videography
Octonano POV
Octonano began a comprehensive rebranding process to infuse a fresher and more playful touch into Pinalli’s brand identity, beginning with an in-depth brand survey which engaged team members, key stakeholders, partners, and customers through one-on-one surveys both online and in-store. Based on these results, we developed new elements such as a brand pyramid, essence, tagline, values, color palette, and logo to inform Pinalli’s new positioning. This newly-defined identity was then implemented in all national Pinalli stores and on its website.
